企业培训资讯_企业培训干货

当前位置:首页 > 新闻中心

wanbetx手机官方网站-comScore Introduces Solution for Digital Advertising at Scal

发布时间:2021-06-16    来源:wanbetx手机官方网站84857

本文摘要:comScore(NASDAQ:SCOR)todayintroducedanewglobalsolutionthatallowsmediabuyersandsellerstobuildmorepowerfulaudienceandcontenttargetstodrivestrongeradvertisingresults

wanbetx手机官方网站

comScore (NASDAQ: SCOR) today introduced a new global solution that allows media buyers and sellers to build more powerful audience and content targets to drive stronger advertising results. comScore Activation helps media sellers increase scale and achieve higher CPMs for their inventory, and enables advertisers to reach their target audience with more relevant messaging in a context that is right for their brand. Through a precise analysis of page-level content and audience behaviour, comScore Activation allows clients to build unique targets based on custom criteria. Clients leverage this powerful technology to refine their existing audience targets, or build new ones. These targets are then integrated directly into their ad server or DMP, allowing buyers or sellers to quickly and easily activate off of this data when buying impressions or packaging inventory. “In the age of personalisation, media buyers and sellers

wanbetx手机官方网站

need to deliver highly relevant experiences and create targets based on attributes beyond age and gender,” said Manish Bhatia, chief product officer at comScore. “Our clients come to us because our proprietary technology enables them to create more scalable segments with precision, and they can achieve results that are superior to what they would get from using a semantics-only approach.” With comScore Activation, media buyers can reach audiences through more personalised campaign tactics, and media sellers can efficiently unearth highly relevant content to differentiate their inventory and increase value.Media buyers can:Be confident advertising is delivered in environments that are safe for their brand.Tailor marketing messages based on consumer interests to break through and better engage valuable customer segments.Cost-effectively improve share-of-voice within their competitive set by creating more strategic digital a

wanbetx手机官方网站

dvertising strategies. Media sellers can:Highlight quality, maximise scale and avoid brand safety issues by packaging beyond site sections and editorial tags.Increase the value of owned content by offering quality packages that meet unique advertiser needs.Extend targetable digital audiences via lookalike modeling.Cautionary Note Regarding Forward-Looking Statements This release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, including, but not limited to, expectations regarding the impact and benefits to comScore from comScore Activation and the comScore advertising suite of products, financial or otherwise. These statements involve risks and uncertainties that could cause our actual results to differ materially, including, but not limited to: the features and characteristics of the products, the rate of developme

wanbetx手机官方网站

nt of the digital marketing intelligence, Internet advertising and e-Commerce markets; the growth of the Internet as a medium for commerce, content, advertising and communications; and the acceptance of new products. For a detailed discussion of these and other risk factors, please refer to comScore's most recent respective Quarterly Reports on Form 10-Q, Annual Reports on Form 10-K and from time to time other filings with the Securities and Exchange Commission (the "SEC"), which are available on the SEC's Web site (http://www.sec.gov). Stockholders of comScore are cautioned not to place undue reliance on forward-looking statements, which speak only as of the date such statements are made. comScore does not undertake any obligation to publicly update any forward-looking statements to reflect events, circumstances or new information after the date of this press release, or to reflect the occurrence of unanticipated events
本文关键词:wanbetx手机官方网站

本文来源:wanbetx手机官方网站-www.dlevels.net

分享到:
wanbetx手机官方网站:贵州电网公司全面打响“迎峰度冬”保卫战 LOL发布即将下架皮肤全览 新版赵信技能更新介绍【wanbetx手机官方网站】
热门文章
什么?不安装任何广告拦截软件,也能够清爽浏览网页!【wanbetx手机官方网站】
【wanbetx手机官方网站】“传承我们的创造”——国家品牌计划宣传片新年首播
奉酬【wanbetx手机官方网站】
游溪
中国选手宋首霖收获大运会首金教育部发贺信|wanbetx手机官方网站
迷你罗单场五球嗨爆全场 C罗到场小球员都疯狂了【wanbetx手机官方网站】
【wanbetx手机官方网站】米体:因转会费和薪资问题,AC米兰很难签下洛夫伦
wanbetx手机官方网站:【前瞻】意甲第18轮:那不勒斯vs国际米兰
林居:wanbetx手机官方网站
送独孤cl还京_wanbetx手机官方网站
欧足联官方:很满意米兰承认并接受处罚的决定:wanbetx手机官方网站
wanbetx手机官方网站:灵云池送从弟
青雀歌(与卢象、崔兴宗、裴迪、弟缙同赋)【wanbetx手机官方网站】
wanbetx手机官方网站-尴尬!经纪人辟谣枪手铁腰赴米兰根本没有接触
【wanbetx手机官方网站】官方:皮亚特克加盟柏林赫塔,米兰获2700万欧
客户案例
×